May Kay’s story is an inspirational one for everyone that work’s hard and believes in something better. Her story is especially inspirational to women. Just as many women in the work force today face the hardship of competing in a ‘man’s world’ Mary Kay Ash was challenged with the same problem. She thought she had a great job and was appreciated by her superiors. Mary Kay worked for 25 years in the direct sales industry as a national training director. This all changed as yet another man was promoted ahead of her with twice the salary. This wouldn’t have bothered her except that she trained this man also. She left her industry of 25 years that obviously didn’t appreciate her skills and abilities.
Why Mary Kay Ash Inspires
Mary Kay Ash didn’t get to where she was in the direct sales industry without hard work. Her ‘can do’ attitude transformed from concentrating her previous job to writing a book designed to educate women on how to earn the opportunities in their career that she was never given. After writing the book she realized it was not only an self-help book but also a plan that could build a solid foundation for a successful business. Her ‘can do’ attitude was transformed once again and focused on building a business that could benefit women everywhere.
What Her Inspiration Created
The focus on Mary Kay began in 1963. With only $5,000 in savings, the help of her 20 year old son Richard and her extensive experience in direct sales, Mary Kay’s Beauty line was created. The company has grown to be traded in 35 markets around the world and has 1.8 million sales representatives that have created over $2.4 billion in sales.
The Mary Kay quality products include skin care, make-up (of course), spa and body treatments and fragrances. As a distributor you are able to sell any of the products which all give you the ability to earn 50% profit on everything you retail. Marketing methods for Mary Kay mostly include online, traditional print (brochures) and personal contact which means 1 on 1 or by doing party presentations.
The Business Model and How You Make Money
Mary Kay business model has of course followed the one she is most familiar with, direct marketing. The profits on the product are great. It is rare to find a company that offers that much of a profit to its distributors. But that is the only way you are able to earn money in Mary Kay. Because of this there is no time or financial leverage created. In essence it is like a second job and only produces money when you are working on selling, when you stop so does the money. If you are looking for a little extra money on the side selling some quality products Mary Kay may be perfect for you, but if you are looking for a way to create a substantial residual income there are probably better opportunities out there. Creating time freedom and financial freedom in your life is what many people are looking for today. There are business systems out there that leverage the power of the internet and team marketing instead of relying solely upon your own efforts. Automated business systems and the ability to work with business partners and customers world wide are some of the advantages you need to be aware of and tap into.
David Eigenfeld is a top internet marketer and home business coach, working with people from around the world. Most recently David has started an 'online marketing boot camp' with his team of mentors and is offering the course, for free, to people interested in learning how to market any business or product online.
The goal of the boot camp is to teach others how to achieve their goals, dreams and aspirations by applying strategies used by top internet marketers today. To learn more about David and his team of mentors visit him at http://www.link2profits.com .
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